On September 28, 2021, the award ceremony of the Yangtze River Delta (Shengze) Region of the Ruili Light Luxury Brand Competition was held in Suzhou Shengze, organized by Ruili, a well-known Chinese fashion media. This is a competition for medium and high-end brands with a light luxury tone, aiming to introduce more light luxury brands that meet consumers’ personalized consumption needs and serve a better life through the competition. Liu Jiangyi, member of the Standing Committee of the Party Committee of China Light Industry Federation and Vice President; Chen Yejin, Chairman of Beijing Ruili Magazine; Shen Chunrong, Vice Mayor of Wujiang District People’s Government, Secretary of the Party Committee of Wujiang High-tech Zone, Secretary of the Party Committee of Shengze Town, Secretary of the Party Committee of China Eastern Silk Market, and other leaders attended the meeting and delivered speeches, and Ren Xiuying, Secretary General of China Pen Association and Zhang Weidong, Director of Comprehensive Business Department, were invited to attend the award ceremony.
The award ceremony was also attended by leaders of the relevant associations of China’s light industry and Wujiang District Shengze Town, the relevant departments in charge.
With the theme of “Inheritance and Innovation of Domestic Brand Development”, a unique forum was held to discuss in depth the development concept of domestic brands and the vision of light luxury brand development.
Afterwards, an award ceremony was held for the products that won the “Ruili Light Luxury Brand Competition”. The product “Hero 2192 Gold Pen” of Shanghai Hero Gold Pen Factory Co., Ltd. recommended by China Pen Association won the Bronze Award of Luxury Quality, and the product “Eaves Flying Fountain Pen” of Shanghai Pafuluo Cultural Products Co. Ltd. won the Excellence Award for Luxury Quality.
China’s pen industry will take advantage of Ruili fashion media platform to bring together the industry’s high-quality brands, so that more really have a sense of trend, design, the new national style of luxury brands, through participation in the luxury brand competition, emerging, to enhance the market recognition and reputation of the pen quality brand, so that the pen quality brand to lead consumers’ good life!
